The heart of AdSense success lies in good website content. Good AdSense content draws in the traffic. It is the factor that persuades them to return and it is the part of your site that determines if your visitors click on your ads.
But writing content for the web isn’t easy. This is because you have to serve two masters, your potential users and the search engines indexing mechanisms. Providing quality content sometimes isn’t enough because you also have to write AdSense content that Google’s crawlers can recognize and index properly.
Basically, try and use your page specific keywords as much as possible when writing AdSense content. Mix it up with a few variations of your keywords and always try to put your keywords in <h1> and <h2> title tags.
Writing your own AdSense content:
The best way of creating AdSense content is to write it yourself. There is nothing more satisfying than writing your own original material about something that you are passionate about. Writing your own content gives you essential control over the development of you website. You are the heart of everything. New ideas stems from what your write, your website layout is dependent on what you are writing about. The images and multimedia elements you finally decide to use are reliant on what you discuss, elaborate on and share on your site.
Writing your own AdSense content puts you closer to the material, giving you the ability to fine tune it, change and tweak it, so it better expresses what you want to convey.
Even if you are not a writer of any repute (who in the net is anyway?) you should give it a go. Practice (in the world of writing at least), does make perfect.
But writing your own AdSense content can be extremely time consuming. This is especially true if you are planning on creating a 50 or so page website. That’s why people sometimes seek alternatives.
Tips for writing AdSense content
Make sure that you plan your content material adequately. Use your well-researched AdSense keywords all through your writing. Keyword enriched articles pulls in better AdSense ads, which in turn are more likely to get the click. But be careful not overuse them, remember your first priority are to your human users. Look after the search engines only after your visitors have been properly catered for.
Keep your pages specific. Stay focused on the topic, while it’s tempting to start discussing other aspects of your general theme, it doesn’t help those visiting your site who are expecting something more detailed and specific.
Create lots of quality AdSense content. The primary reasons why most AdSense websites fail is because they lack enough quality content. We all know it’s easier to write short, succinct articles but longer articles (more than 500 words) tend to perform better.
Write to your strengths. Don’t try to write in styles not familiar to you. If you have a technical background, then try refine that aspect of your writing in your articles. By all means develop all areas of your writing but don’t experiment with your AdSense content material. Write some articles outside of the web and test them with family and friends to get an idea of how good they are. If they are decent you can start to publish them on article sites.
